AI Product Leader | Startup Advisor | Mentor | Trainer
Helping startups, product teams, and professionals unlock the potential of AI-driven innovation while mastering the essentials of great product management in any domain, and hands-on training.
Hello there. I’m Serkan, an AI Product Leader and Product Management & UX Executive with over 15+ years of experience building, scaling, and leading data-driven products.
My career has taken me across industry-leading companies such as Yandex, Zalando, Statista, XING, Insider and HeyJobs, where I’ve driven innovation in search & recommendations, personalization, AI-first products, AI-powered job platforms, and large-scale consumer-facing products.
I specialize in leveraging AI & ML to transform user experiences, collaborating with cross-functional teams of engineers, designers, data scientists, and researchers.
Over the years, I’ve:
- Led high-impact AI initiatives across Europe’s top tech firms.
- Trained and mentored dozens of Product Managers to grow into leadership roles.
- Built courses and cohorts for product professionals to master AI Product Management.
Today, I combine my expertise in AI strategy, product leadership, and coaching to help startups, product teams, and individuals achieve their next stage of growth.
What are you seeking?
Product Advisory & Mentorship
🚀 Startup Product Advisory
I partner with early and growth-stage startups to help them:
- Shape AI or no-AI product strategy and roadmaps.
- Build and scale product teams.
- Solve complex discovery, personalization, and marketplace challenges.
- Position their product for sustainable growth.
Case Examples:
Corporate training programs on AI & Product Management.
Advisory for a B2B SaaS startup on discovery and market positioning.
Interim product leadership roles during organizational transitions.
Courses & Cohorts
📚 AI Product Management
I run training programs to help product professionals master AI & Product Management.
AI & Product Management Training Program (with Brick Institute)
- 5-week cohort-based program
- 10+ hours of video content & 10 hours of live interactive sessions
- Learn to:
- Build & lead AI product teams
- Define and execute AI strategies
- Measure success and align with business goals
👥 Who is it for?
- Product Managers & Designers
- Leaders building AI teams
- Anyone at the intersection of AI & product
⚡️ Cohorts have already helped 100+ professionals elevate their careers in AI product management.
English Cohort is coming soon…
Dedicated Mentorship
🎓 Mentoring Product Managers
I provide 1:1 mentorship and coaching for product professionals who want to:
- Transition into AI product management.
- Grow into leadership roles.
- Sharpen their skills in strategy, metrics, and cross-functional leadership.
“Serkan has been an incredible mentor who combines real-world AI expertise with a human-centered approach to product leadership.”
Here are some free resources I’d love to share with you all. All of these resources have been used by myself and my teams over my career.